... charming ... Anyone looking for dirt about the media industry or Netflix’s better-known co-founder—current chief executive Reed Hastings —won’t find it here. The book instead offers an engaging read that will engross any would-be entrepreneur.
What makes this story particularly appealing is that it bridges the brick and mortar enterprise with ecommerce. Similar to Howard Jonas’s On a Roll and Phil Knight’s Shoe Dog, Randolph’s work delves into the workings of a business, from startup to maturity. The author is particularly adept at describing how the 'next big thing' gets started in the milieu of Silicon Valley, sprinkling throughout the text object lessons on leadership, talent, excellence, and working through problems. Of note are details of how Netflix grew organically ... A worthwhile personal account and career guide for budding entrepreneurs.