PositiveThe London Review of BooksIsaacson’s book is packaged as a eulogy, with lots of family photos and a plain white cover whose Helvetican simplicity is characteristic of Apple’s own designers in Cupertino ... But there is little sycophancy in the text. Isaacson ruthlessly catalogues the shortcomings of a monomaniac whose success allowed him to get away with all kinds of more or less sociopathic behaviour ... For devoted fans of Apple, the climax of Isaacson’s book will be his brief visit to the design studio in Cupertino ... Even Isaacson, who spends so much of this biography as a detached observer, falls into eulogy in the book’s final pages, where he praises the ‘poetry’ and ‘artistry’ of Apple’s products, and says that using them ‘could be as sublime as walking in one of the Zen gardens of Kyoto that Jobs loved.\'
