PanThe New RepublicGiven the uncertainty over everything from climate to the future jobs market to the state of democracy, parents fond of organization may well love this kind of scaffolding ... Whereas Oster’s earlier books were about cutting through misconceptions and making expectant parents’ lives easier, The Family Firm adds a burden ... A framework based on your \'family mission\' and rooted in the data is one that aims to optimize individual parental decisions, just as a firm will always prioritize its own bottom line over the community good. Academic outcomes, lifetime earnings, happiness—these are a function of privilege, it turns out, regardless of your decision-making skills ... You can do your best to make the best possible decisions but shouldn’t forget why it all feels so intense: The game is unfair.